Smart Agency Masterclass Podcast with Jason Swenk
Bi-weekly interviews, strategy, and advice for building your marketing agency the smart way.
The popular agency podcast has just turned 10 years old and covers everything from starting a successful agency to selling your agency.
#1 Agency Leadership Podcast. Check Out Our Past Guests.
-
![]()
Seth Godin
Best selling Author of Purple Cow, This is Marketing, Linchpin, Permission Marketing
-
![]()
Guy Kawasaki
Guy Kawasaki is the chief evangelist of Canva and former Apple chief evangelist
-
![]()
Gino Wickman
The creator of the Entrepreneurial Operating System (EOS) and author of Traction.
-
![]()
Mike Michaelowicz
Best-selling author of Profit First and Clock Work
-
![]()
Neil Patel
Founder of CrazyEgg, Kissmetrics, and other multimillion dollar companies
-
![]()
Joey Coleman
Recognized for his expertise in customer retention & enhancing client loyalty
-
![]()
Amy Porterfield
Renowned online marketing expert and educator
-
![]()
Pat Flynn
The leaders in the podcast space
-
![]()
Jay Baer
Best Selling author of Talk Triggers, Hug Your Haters, and one of the best speakers
-
![]()
Todd Herman
Coach to Elite pro athletes, leaders, and public figures
-
![]()
Dan Martell
Author of Buy Back Your Time. Influential coach in SaaS startups.
Maximizing Event Speaking: How to Generate Leads While Sharing Expertise with Dale Bertrand | Ep #760
Are you leveraging public speaking to grow your brand? Have you considered expanding your reach by having team members represent your company at events and interviews? Today’s featured guest has transformed public speaking from a marketing tactic into a primary source of business leads. Tune in to learn the common fears that keep agency owners from speaking at more events, the type of speaker you should be to attract more business, and why you should consider building a team willing to share their expertise and promote your agency at events or interviews.
Lessons to Get Ahead in the Creator Economy with Alex Sunshine | Ep #743
Are you navigating the complex world of influencer marketing? What do you look for in an ideal creator-agency collaboration? Many agency owners focus solely on follower counts when seeking creator partnerships, but is that really the key to success? Our featured guest launched his influencer marketing agency in 2019, anticipating the explosive growth of the creator economy. Having built his business over the past five years, he brings valuable perspectives on what truly matters in creator-agency relationships. Through both successes and setbacks, he's developed a nuanced understanding of what makes these partnerships thrive.
Are You a Visionary or Volunteer at Your Agency? Becoming a True CEO with Casey Benedict | Ep# 715
Are you making a mark in your specific niche? Our guest today, a seasoned agency owner with fourteen years of experience working with influencers believes these are areas where agencies could learn from influencers. Tune in to learn more about her agency’s approach to influencer marketing and why you should stop being a volunteer at your own agency.
Rapid Agency Growth that Led to a Lucrative Acquisition Offer with Daniel James | Ep #609
How do you get noticed by big brands? And eventually, get noticed by big agencies for an acquisition offer? It's all about making decisions that put the client first. That is what this guest shares in his story about starting out in the early days of social media, finding a hole in the industry, and how his agency's rapid growth led to an unexpected acquisition offer.
About the Show
The popular agency podcast has been around since 2014 and covers everything from starting a successful agency to selling your agency. What makes this podcast a must-listen is Swenk’s background as the founder and CEO of an agency for over a decade. Swenk brings his own experience to the table, besides the expertise of his guests. He mostly covers topics that help growing agencies scale to the next level.
YOUR HOST
JASON SWENK
Smart Agency Masterclass
Jason is a family man who also happens to have created a couple big marketing agencies, helped thousands of agency owners, and had a big agency exit too.
