Smart Agency Masterclass Podcast with Jason Swenk

Bi-weekly interviews, strategy, and advice for building your marketing agency the smart way.

The popular agency podcast has just turned 10 years old and covers everything from starting a successful agency to selling your agency.

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Sell Your Agency & Get the Best Deal By Checking Your Ego at the Door with Jordan Choo | Ep #771
Selling Your Agency Jason Swenk Selling Your Agency Jason Swenk

Sell Your Agency & Get the Best Deal By Checking Your Ego at the Door with Jordan Choo | Ep #771

Are you prepared to sell your agency if the right opportunity presents itself? Making your business sale-ready requires more than just financial preparation—it demands emotional readiness and the ability to set ego aside.

With pleasure, we are featuring a long time mastermind member on the show who, after recently selling his agency, now describes himself as a “recovering agency owner”. It was an unexpected opportunity that turned into an amazing deal for the seller and buyer. Jordan discusses the way he took control of his agency’s future by pursuing the sale, what he’d change about the process, and the importance of having a plan for post-sale integration.

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Leveraging Collaboration to Unlock the Secrets of Effective Branding with David Frederick | Ep #745
Scale Your Agency Jason Swenk Scale Your Agency Jason Swenk

Leveraging Collaboration to Unlock the Secrets of Effective Branding with David Frederick | Ep #745

Do you cultivate a collaborative culture? Does everyone on your team feel empowered to contribute and share? That is the secret sauce that this guest has learned over the course of his time in the industry. He is on the show sharing common branding mistakes as well as how brand with longevity in mind. His approach challenges common misconceptions about branding, revealing why many businesses falter from the start in their brand-building efforts. To him, the journey to building a successful brand hinges on the ability to validate ideas, fostering a culture of experimentation, and embracing the lessons learned from both successes and failures to navigate the complexities of the market with greater agility. Tune in for an enlightening conversation on the art of branding and fostering a collaborative culture.

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Achieving Team Alignment with Your Agency’s Goals with Julie Williamson | Ep# 708
Scale Your Agency Jason Swenk Scale Your Agency Jason Swenk

Achieving Team Alignment with Your Agency’s Goals with Julie Williamson | Ep# 708

Have you ever felt like a broken record, endlessly repeating your agency's goals and vision, only to be met with a sea of glazed-over expressions? It’s a common struggle for agency owners to feel they’re desperately trying to rally the troops behind a unified purpose. Today’s guest is a specialist in the art of leadership alignment and how to foster authentic goal comprehension that permeates every level of your organization.

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About the Show

The popular agency podcast has been around since 2014 and covers everything from starting a successful agency to selling your agency. What makes this podcast a must-listen is Swenk’s background as the founder and CEO of an agency for over a decade. Swenk brings his own experience to the table, besides the expertise of his guests. He mostly covers topics that help growing agencies scale to the next level.

YOUR HOST

JASON SWENK

Smart Agency Masterclass

Jason is a family man who also happens to have created a couple big marketing agencies, helped thousands of agency owners, and had a big agency exit too.